Social Recruiting 2023
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Social recruiting is the process of advertising jobs, recruiting candidates and connecting with potential employees through social media platforms. It is also commonly referred to as social hiring or social media recruiting. According to a 2021 study by CareerArc, 92% of employers said they use social networks to find talent. In fact, for many companies, social is now the go-to option for finding candidates. It basically ranks ahead of ads, employee referrals and even job boards.
Platforms for social media recruiting
When you think of using social media for talent acquisition, LinkedIn probably comes to mind.
LinkedIn is a proven leader in social media hiring. But there are more platforms to use as well! Such as Seek, Indeed or go through the employer’s website. Even Instagram have become popular social media recruiting sites.
Does social recruiting work?
Yes! Done correctly, social recruiting can help your business identify, reach out to, and hire high-quality job candidates. In fact, the following social recruiting stats tell us that this strategy is a must-have:
- 86% of job seekers say they use social media for their job search
- 41% of younger respondents said they were most likely to use social media to look for new jobs
- 71% of hiring decision-makers said reviewing social media profiles is an effective way to screen job applicants
- Roughly 40 million people look for jobs using LinkedIn every week
There have never been more social media jobs out there, so if you’re looking for a new career, now is the perfect time to take the plunge!
Your dream career could be just around the corner. KLC is here for you!